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Functions / Responsibilities
Title: Associate Marketing - Content
Experience: 2+ years of writing experience in a software product company
Compensation: 5L-8L (may include a variable component)
Location: Bangalore
Reporting Manager: Director – Marketing
About Lemnisk (formerly Vizury):
Lemnisk is a Growth Marketing Platform that delivers measurable results in the form of leads and conversions to financial services enterprises. We do this using an underlying Customer Data Platform that resolves a single user across different 1st, 2nd, and 3rd party data sources and channels. The key additional capabilities of the CDP include
- Set of powerful algorithms focused on "right user", "right channel", "right message"
- Hyper-personalization that delivers millions of versions of a single creative/banner
- Ability to intelligently synchronize a single user's journey across channels based on their propensity towards each to deliver higher engagement
Lemnisk works with some of the largest global brands including Prudential, HDFC Bank, Axis Bank, Royal Group, CIMB Bank, Bupa and Emirates NBD Bank. Lemnisk has offices in Bangalore, Dubai and Singapore. Lemnisk is ISO 27001 certified and ISO 27018 compliance certified, accredited by BSI. Find out more at www.lemnisk.co
The Role: We are looking for a Content Person with a techno-marketing flair to create world-class content for a global audience. This is a very hands-on position and you will play a crucial role in positioning our product and differentiating our brand. The role will be based in Bangalore, India at Lemnisk HQ (formerly Vizury) and you will report to the Director – Marketing.
Responsibilities: We want you take lead in all content initiatives and turn them into memorable experiences for all our stakeholders. We are looking at a writer first, but you have the flexibility to redefine your role wearing multiple hats – Product Marketing, Technical Writer, PR news generator and sometimes a Powerpoint Monkey. In short you will be the Zinger Bringer of the team and we think you’ll end up doing the following (while not restricted to it):
â— Work with product managers and product marketing to script and create:
o Website content and blogs
o Product feature documentation
o Case study, PRs
o Use case videos – storyboard and script
o Sales collateral
o Brand communication – Internal and External
â— Understand user requirements and product functionalities to translate them into simple, easy to follow documentation, user guides, how-to documents and FAQs
â— Manage external vendors who may assist you with creative Skills and Qualifications
â— Excellent written (English) communication skills with an ability to communicate value propositions and technical aspects in an engaging manner
â— Creativity and attention to detail – it’s important that you have a great sense of aesthetics
â— Proficient in MS Office Suites especially PowerPoint, this is what our sales guys use
â— A background in writing with technical expertise will definitely help
â— Bachelor’s or Master’s Degree in Communications, Engineering or Literature with minimum 2 years of relevant experience
For Details Contact: rejani.mr@lemnisk.co
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