Functions / Responsibilities

Role: Content Specialist
Apply here: https://forms.gle/5SRWUxnDtBGETivq5

About Us
All kids have extraordinary talent & creativity, and our mission in the world is to help nurture it. We truly believe that education needs to develop the whole being, and exploration of broad interests is key for originality. At Better Ed, we are working hard to be the world's most loved extra-curricular platform & build the future of passion. We are here to do the best work of our lives, and together, we hope you are too. Come & help shape the future of inspiration & passion.

Team
We are a team that is maniacally customer obsessed & building products that consumers love.The plumber in chief, Subramanya Sharma (Subba), was recently CPO & CMO @ Cleartrip helping build one of the most loved consumer companies in the region. He was also instrumental in taking Cleartrip global (8 countries) & creating global high quality products in an increasingly flat world. We want to recreate the magic, and build the same customer obsession & product culture here. What is it like working at Better? Find out more on what we love, how we build products & books we dig.

Content specialist
About the role
● Collaborate with business and marketing to understand the objectives, strategise and build the content strategy
● Collaborate with designers, community managers, external influencers and industry experts to produce and curate relevant content (activities, videos, blogs and other) that meets the needs of our audience.
● Optimizing content for search engines and creating social media copies for maximum impact of our content
● Ensure content becomes an effective means to acquire, engage and retain users, and generate significant word-of-mouth and shareability
● Help bring new ideas for design and content creation and curation to the team using your expertise and eye for detail.

What are we looking for?
● 1+ years of work experience as a content specialist, content marketer, content curator or similar role
● Exceptional writing and editing skills, as well as the ability to adopt the style, tone, and voice to different mediums and scenarios
● Data driven mindset to measure engagement and outcomes
● Self-starter who can strategize and execute without much oversight.
● Somebody who shares the same ethos.

Bonus
● You've an interest in education & kids.
● You have interests outside work, in art, music or any performing art. 

What is our interview process?
● An initial 30 min call to understand each other at a high level.
● Work on a case study or assignment together to ensure a good match.

Apply